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Optimize your website for mobile devices

Friday, August 12th, 2011 by Servage

Have you ever thought about optimizing your website for mobile devices? What most people are doing, is optimizing their website for various browsers. The never ending story about browser incompatibilities seems to be something developers are generally aware of. The web is flooded with tips and tricks about it. Optimization for different devices, however, is something people are forgetting about. In the 90’s we had all these “optimized for 800×600 pixels” warnings, but with increasing screen resolutions it seems device optimization was forgotten. However, an ever growing amount of different small-screen devices like smartphones make this old problem new again.


There is a whole generation of cellphones supporting WAP. They are usually from a time where mobile broadband and rendering power wasn’t something that characterized cellphones. In my opinion optimization for WAP devices can be disregarded. It’s a dying race, that never really emerged. If you want it anyway, a simple text-based version of your content should do the trick.


The Android market is characterized by a lot of different devices. While Android is the fastest growing mobile segment, it’s also the most diverse. Optimizing for Android can be something that involves problems with specific devices, but generally open standards work well on Android.


iOS devices are supporting open standards, and it should be pretty straight forward to develop for. There are few different iOS devices, so you know the performance and resolution.

Others and general remarks

Remember that open standards are the way to go. That should help you to make your app work on most devices. If you can, work with floating layouts. Thereby you get rid of the problem of optimizing for individual devices’ resolution.

Optimize your website for mobile devices, 4.8 out of 5 based on 5 ratings
Categories: Tips & Tricks

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